20 popular Web designer terms

20 popular Web designer terms

Business owners often have more than one role, overseeing many different aspects of the day-to-day operations at once. A possible problem that can arise though is that they may not be experts in every area which can cause confusion or issues. Take for example Web design – business owners might know what they want their pages to look like, but lack the ability to effectively communicate their ideas to Web designers.

Website design mistakes businesses make

Website design mistakes businesses make

The website is one of the most important marketing and branding tools a small business can utilize. Potential and even current customers visit business websites looking for information and will often judge whether they will purchase from this point. That means that your site needs to be designed properly.

Business blogging – 7 Tips!

Business blogging – 7 Tips!

There are many ways businesses can improve not only their value but how they connect with their customers. Sure, having a website is a great step, as is having a social media presence, but you need to produce quality content to post on your site or profiles in order to get people to keep coming back.

Business blogging – what is it?

Business blogging – what is it?

In this digital age it has become important to not only have an online presence but to create one that is active. In fact, many of your customers probably expect that you can be found online so you will need to be as visible as possible online. This means a business website and involvement with social media and even blogging.

5 tips to help boost email marketing

5 tips to help boost email marketing

When it comes to marketing and PR, many companies have taken their campaigns online. These can vary from something as simple as a Google AdWords campaign promoting a product to a presence on social media services. There is one form of digital marketing that stands above the others – email marketing.

4 important steps to securing your IP

4 important steps to securing your IP

The information your company produces, stores and analyzes is usually classified. It would certainly not be in your best interest if it was leaked to competitors. The problem is, so many companies have vague views of who owns what, especially when it comes to resources created by employees.

Customer service: 4 tips to improve it

BusinessValue_Aug19_AFor many companies customer service is an integral component of success. If you and your employees offer poor customer service, the chances of your business surviving are nil, especially if you run a small business. With the majority of customer services going online, there are some things you need to be doing to ensure you offer the best service possible when online.

How Educating Your Staff about Technology Benefits Your Business

The technology industry is one of the most fast-paced in the world, and it can take a lot of time and effort just trying to keep up. That’s not to mention how difficult it can be to know where to start once you’ve fallen behind. Even if your business doesn’t specialize in technology, it still has to use it in order to reach your customers, and your customers will be expecting nothing less than the latest systems and technologies when they choose your company.